Monday, December 23, 2019

Essay about Gay And Lesbians Marriage - 970 Words

Gay and lesbians Marriage People question themselves all the time, what is love? There are numerous definitions of what love is but love in my opinion is when two people different feel connected doesn’t matter what race, nationality, or gender. Love lies within every human. Every human being should have the full right to love whoever they want. There should not be any discrimination against love. Love has many different form, some that people will never understand such as gay and lesbian love. Majority of people believe that they deserve the rights that the government has given them. An honorable citizen who plays their parts such as pays their taxes, serve their country and obey the law should be afford the rights of an American.†¦show more content†¦The most irritating fact is that both homosexual and heterosexual pay the government for survivor benefits, even with divorced people, then how come lifelong gay and lesbian partners cannot. This is a discrimination against people with different sexual orientation. This is an example of how government denies homosexuals rights that are supposed to be protected by the state. Every child of gay and lesbian couples will be the most to suffer this intolerance situation because adopted children cannot receive survivor benefits. People might wonder how is this related to this particular topic? Everyone has the right to take any children including the gay and lesbian couples. However, gay and lesbian couples are often denied to take children because of their marriage status. The government will naturally decline financial security for homosexual couples, but they should not treat the children unfairly. Every child should have the same benefits and rights, and it doesn’t better if they are the children of homosexual or heterosexual couples. The Human Rights Campaign has written â€Å"any change must also define survivor to include non-biological children of gays and lesbians found in the changing American family.† This is the most important document related to children because innocent children should not be rejected their fundamental rights for a ny reasons. Everyone should have their financial security because death is aShow MoreRelatedSupporting Gay Marriage : Lesbian Marriage2225 Words   |  9 PagesSupporting Gay Marriage Lindsy and Beth, lesbian couple, have been living together for eleven years. Lindsy conceived two children from a sperm donor. Together, Lindsy and Beth turned their house into a loving home for their two children. One day, on the way home from the grocery store, Lindsy was killed in a tragic car accident. Before Beth could even grasp the situation, the children that she helped raise from birth had been taken away and placed into the care of Lindsy s parents, who never wereRead MoreSupporting Gay Marriage : Supporting Lesbian Marriage2230 Words   |  9 Pages Supporting Gay Marriage Supporting Gay Marriage Lindsey and Beth, a lesbian couple, have been living together for eleven years. Lindsey conceived two children from a sperm donor. Together, Lindsey and Beth turned their house into a loving home for their two children. One day, on the way home from the grocery store, Lindsey was killed in a tragic car accident. Before Beth could even grasp the situation, the children that she helped raise from birth had been taken away and placed into the care ofRead MoreA Social Issue Of Gay And Lesbian Marriage1975 Words   |  8 PagesA Social Issue signifies an objectionable condition that people believe should be modified and â€Å"social† refers to issues based in a specific society. An often times debated topic is Gay/ lesbian Marriage, or commonly stated as Same-Sex marriage. Societies are passionate over this specific topic given the differences that necessarily arise from such a large divide in beliefs. Similar to any other controversial matter, there are a number of sides, meaning that there are supporters and advocates, traditionalistsRead MoreRecognition of Gay and Lesbian Marriage and Pluralism Essay2122 Words   |  9 PagesRecognition of gay and lesbian marriage and pluralism Word Count: 2024 What does pluralism reveal about the recognition of gay and lesbian marriage? What are the strengths and limitations of this theory in understanding the recognition of gay and lesbian marriage? Power overlaps between interest and political groups and as a result, political decision-making is reached through negotiation and compromise (Manley 1983). Indeed, when examining the progressive debate concerning the legal recognitionRead More Gay, Lesbian and Bisexual Issues - Same-sex Marriage is Inevitable1170 Words   |  5 PagesSame-sex Marriage is Inevitable      Ã‚  Ã‚   For many parents, the marriage of their child is a very happy and proud time. Most parents expect their children to get married and have children. But what if their child is gay or lesbian? Their child may have met the perfect person to spend their life with, but their child cannot get legally married. Same-sex couples can hold wedding ceremonies, but the law does not recognize these unions. Many heterosexuals take for granted the benefits that are extendedRead More Gay, Lesbian and Bisexual Issues - Same-Sex Marriage and the Destruction of American Culture1433 Words   |  6 PagesSame-Sex Marriage and the Destruction of American Culture      Ã‚  Ã‚   The late 20th century disintegration of marriage is epoch-defining and hazardous to moral health. The question of legally recognizing same-sex marriage - thrust upon us by recent court decisions - culminates this disintegration.    There are many reasons why the ills of marriage are so pivotal. Marriage is the principle of sexual morality. Immoral sexual acts are often wrong for other reasons, too, such as the injusticeRead More Gay, Lesbian and Bisexual Issues - Response to the Far Right Concerning Same-Sex Marriage1200 Words   |  5 Pages A Response to the Far Right Concerning Gay Marriage nbsp; Mr. Far Right has claimed that neither the Constitution nor the Bill of Rights mentions the right of homosexual couples to marry. I think that it would be safe to say that a homosexual couple who wishes to marry is seeking their own definition of happiness. Did Mr. Far Right conveniently skip over the part about life, liberty, and the pursuit of happiness that is the very spirit of both these documents? nbsp; Mankind are greaterRead MoreSame Sex Marriage Should Be Legalized910 Words   |  4 PagesSame-sex marriages also know, as gay/ Lesbian marriage is marriage between people of the same sex either as a secular civil ceremony or in a religious setting. In the late 20th century. Religious rites of marriage without legal recognition became increasingly common. In the 21st centuries various types of the same-sex unions have come to be legalized. As of 26 June 2015, eighteen countries; Argentina, Belgium, Brazil, Canada, Denmark, France, Iceland, Luxembourg, the Netherlands, New Zealand, NorwayRead MoreWhy The Constitution Should Be Legal956 Words   |  4 PagesThe debate on whether the constitution should be changed to allow gays/lesbians legal status, whereby the partners are protected while in the institution of marriage is a heated debated which has been ongoing in many years. There are those states whereby the rights of gays/lesbians to have legal marriages have been recognized, bu t in most of the states their right to legal marriage have not been recognized. This essay looks at the reasons why the American constitution should be amended to ensureRead MoreGay Marriage Should Be Legal1205 Words   |  5 PagesHoward Sociology 1301-93431 Gay Marriage Getting married is something that most people do when they find love, which it is an important event in their life. The GLBT (gay, lesbian, bisexual and transgender) community now get the legal right of same-sex marriage, which they have fought for throughout the years; on the other hand, some opponents of same-sex marriage have called for a constitutional change towards it. Although there were some countries that allowed gay marriage before the United States

Sunday, December 15, 2019

Fall of the House of Usher Free Essays

â€Å"The Fall of the House of Usher† by Edgar Allen Poe is a story riddled with deeper meanings than the superficial plot line and analogies to draw. With the first read through, the story seems quite confusing in a sickly twisted sort of way, but upon further reading, it becomes clear that there are meanings hidden deep down in the plot. There are many comparisons that can be made in this story but the most obvious one would be the connection between the lives of the characters and the house in which they dwell. We will write a custom essay sample on Fall of the House of Usher or any similar topic only for you Order Now Poe does a good job at purposely confusing the reader as to whether he is talking about the literal house of Usher or the metaphorical house of Usher. The literal house is described as being in rough condition, with a crack from the top of the house to the bottom. It has tarn around the outside of it and is in a general state of disrepair. As Poe describes how the literal house of usher is nearly ready to crumble, he also speaks of the metaphorical house of Usher. The metaphorical house of usher is also ready to crumble. This is because the house of Usher was inbred, leaving all of its members except two diseased. Roderick Usher and Madeleine Usher were the only two Ushers left in the line of Ushers, and they were both very ill. Madeleine suffers from fits that render her immobile, and appearing dead. Roderick on the other hand has heightened senses and is acutely aware of every tiny last detail that is happening around him. Both Roderick and Madeleine are on the verge of death and it is only a matter of time who goes first. This can again be related to the literal house of Usher because due to the fissure running down the foundation of the house, it is only a matter of time which side collapses first. Poe does a good job at creating a sense of claustrophobia in the house by making it seem small and difficult to navigate. He also creates a sense of mental claustrophobia within the narrator by making the narrator unable to get away from the literal and figurative house of Usher. In the end of the story, when Madeleine breaks out of her tomb and kills Roderick, this is the fall of the metaphorical house of Usher, because after this point, there are no more ushers seeing as they have both died. As soon as the narrator flees the madhouse, this is the fall of the literal house of Usher. Immediately after the narrators departure from the house, the fissure from the top to the bottom of the house enlarges and the house literally collapses. It is clearly seen throughout Poe’s story that both the literal and figurative houses of Usher are meant to have a nearly perfect parallel plot throughout the entire story. The literal house collapses, as does the figurative, and they both collapse in the same way. How to cite Fall of the House of Usher, Essay examples

Saturday, December 7, 2019

Greek and Roman Essay Example For Students

Greek and Roman Essay As he reads the readers mind is not continually assaulted by the physical brutality of the corpses position on stage, thus reducing tension and emotion. The most important speech in the play is Gutierres soliloquy in which he invents the metaphor of being a mi dico and finding a receta to cure his honour. The speech functions as a confessional and in it Gutierre expresses himself with a freedom that the audience has not before experienced; Ya estoy solo, ya bien puedo hablar. Calderi n presents the workings of Gutierres mind in the speech, letting his character, alone on the stage, connect directly to the audience. The art of soliloquy however is diminished on the page as instead of being an intense, fast-moving experience, the words on the page stay there to be analysed and taken apart. This is true too of the play as a whole. The play is written within the conventions of the unities of time and space to appear real and increase the intensity of the experience for the audience. A. A. Parker concurs that the play is essentially a drama of action and not of characterisation. Calderi ns play is meant to take place over three days, to move quickly from one scene to another until it reaches its tragic denouement. A reading of the play shifts this original focus on action and drama, to deep analysis and characterisation. Isaac Benabu sees the play as only working as a tragedy in which the chief aspects are sufrir y callar, the tragic conclusions resulting from the silent suffering that Gutierre has undergone due to the honour code that governed society. As a tragedy, one of the key elements, taken from Greek and Roman models of tragedies, is catharsis. The emotional cleansing of the audience through watching a performance of the play was inherent in a tragedy. The path of the audience through stages of this emotional cleansing however only works whilst watching the play on stage. Calderi n takes his audience through each stage of tragedy, heightening tension and emotion until its climax. In Calderi ns continuing imagery, the contrast between light and dark is essential to the play, signifying both mental and physical seeing. Gutierre compares honour to light and dishonour to a dark cloud showing the tainting of Mencia as al sol una nube negra. At the end of the play Gutierre shows his crime and dishonesty in killing Mencia dos veces ciego llego sin luz y sin razi n. Mencia is referred to as light through much of the play, with many images of her as el sol, and her death referred to as the extinction of a light expiri y en este instante el hombre mati la luz. These contrasts are reflected too in the physical light of day and night, according to when actions occur in the play. In the intrigue in the beginning, Enrique can escape because of the night and Gutierres fumbling with his torch; not only the night but also the dishonesty of Enrique stops Gutierre seeing. Benabu comments Gutierre goes on the evidence of what he sees. Had Gutierre asked Leonor about the man he saw in her house during their engagement, he could have prevented the tragic unfolding of events perhaps started by Leonors curse. However, he doesnt ask, merely sees, and then reacts to this seeing. Just as Gutierre, the audience in a performance of the play only sees, blind to certain intricacies of character or plot without the time to fully analyse the characters. Like Gutierre, the audience sees only one point of view and one vision of the play. This makes the experience more vivid, being able to live through the eyes of the protagonist without an overview that could be gained from a reading of the play. If Calderi .u36757568c7580f430e7c6372c208226c , .u36757568c7580f430e7c6372c208226c .postImageUrl , .u36757568c7580f430e7c6372c208226c .centered-text-area { min-height: 80px; position: relative; } .u36757568c7580f430e7c6372c208226c , .u36757568c7580f430e7c6372c208226c:hover , .u36757568c7580f430e7c6372c208226c:visited , .u36757568c7580f430e7c6372c208226c:active { border:0!important; } .u36757568c7580f430e7c6372c208226c .clearfix:after { content: ""; display: table; clear: both; } .u36757568c7580f430e7c6372c208226c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u36757568c7580f430e7c6372c208226c:active , .u36757568c7580f430e7c6372c208226c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u36757568c7580f430e7c6372c208226c .centered-text-area { width: 100%; position: relative ; } .u36757568c7580f430e7c6372c208226c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u36757568c7580f430e7c6372c208226c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u36757568c7580f430e7c6372c208226c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u36757568c7580f430e7c6372c208226c:hover .ctaButton { background-color: #34495E!important; } .u36757568c7580f430e7c6372c208226c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u36757568c7580f430e7c6372c208226c .u36757568c7580f430e7c6372c208226c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u36757568c7580f430e7c6372c208226c:after { content: ""; display: block; clear: both; } READ: Recycling Essayns play is seen as a social critique on the role of women in society at that time, or on aristocratic hierarchy, the reader who fully analysed all the nuances and subtleties hidden within the dialogue would gain more from it than the audience who do not have the luxury of time for such analysis. However, if the play is taken as a tragedy, and within that genre a cathartic release of emotions, it needs to be seen in performance to generate the height of intensity and emotion required. Dawn L. Smith highlights the importance of the plays visual requirements the murdering husband is the one to engage the spectators attention, both visually and emotionally, suggesting that in a reading of the play there would exist neither the visual attraction nor the emotion. To fully appreciate the play in its depth and performance art the modern reader needs to consider the play as both a reading and performance text. In this way the reader is both taken into Calderons world by the performance, undergoing what audiences of the time experienced, and distanced from it on the page, able to see the play in its social and political context.

Saturday, November 30, 2019

Air Products Case Essay Example

Air Products Case Essay Air Products and Chemicals, Inc. is a mid-size company that is rooted in three different industries. They are generating income from all three industries and want to continue that upward trend. There are so many new technologies available for Air Products to use to give them competitive advantage. In order to use these new technologies, they will need to rely on their MIS group. Is the MIS group equip to provide such service? With three different industries involved, can MIS help them all? This case will emphasize how MIS can support the business and how to utilize them as a resource rather than a hindrance. 1. COMPANY BACKGROUND Air Products and Chemicals, Inc. is a global company that sells industrial gases, commodity specialty chemicals and process equipment. Air Products has two headquarters: one in Allentown, Pennsylvania and the other in Hersham, United Kingdom. The CEO and chairman is Dexter Baker. The Executive Vice President of MIS is Bob Lovett, the Vice President of MIS is Pete Mather and the Vice President of MIS Europe is John Shepherd. Air Products employees 13,000 people in more than 150 plants worldwide. 2. AS-IS MATRIX Figure 1 outlines Air Products As-Is for both the business and IT group. Air Products service a wide range of customers and competitors due to the three diverse industries they are involved in. Air Product is a strong competitor in all three industries as a result of their continued effort to lower manufacturing and distribution costs. They have also been able to implement a system that gives access to their engineering and database information globally. The Board of directors, stockholders and the management organization development committee are the major governing bodies when it comes to making company wide decisions. We will write a custom essay sample on Air Products Case specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Air Products Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Air Products Case specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Air Products also adhere to government agencies like the PTT in Europe who regulates telecommunications. The organizational structure is setup to be functional based, horizontal and decentralized due to the diverse industries. The key processes are RD, engineering design, manufacturing, sales and marketing. Air Products recruits Ph. D. , MBA, BA and BE graduates from the top business universities in both the US and Europe. In Air Products MIS group, they provide support for many of the key business applications. Most of the applications are specific to one Business unit (BU) area. For example, the CAD/CAM application is used by the Process equipment group and RD Computing is only used for the chemical group. MIS maintains a data center, a DASD (disk storage), various client systems and mainframes to support business operations. MIS has successfully implemented project ICON that transferred Europes data center to the US data center. This allowed global access to one common database and enabled a company wide data consistency. The CIO, MIS directors and functional BU directors make these types of decisions in MIS. The architecture supported in Air Products include Ethernet based LAN and WAN, various client systems, mainframes, Tandem Dec, VAX, video conferencing equipment and telecommunications technology. The key processes of the MIS group provide customer support to our internal and external customer. MIS manages emerging technology, application development, database consistency and technology assessment. MIS recruits from MIS, BE and BS graduates from top technology universities. 3. WHAT ARE THE PROBLEMS/OPPORTUNITIES? * SWOT ANALYSIS Figure 3 describes the strengths, weaknesses, opportunities and threats of the business areas and the MIS group. The MIS group generated a strength when they decided to relocated the MIS development group into their business areas and transferred management control to the business managers. MIS was also able to centralize the database access in the ICON project. Additionally, MIS took an active role to re- engineer the customer interface in order to provide 60,000 customers a one point of contact. Another strength came about by finding ways to lower manufacturing and distribution costs while increase sales and income revenue. The weaknesses found in Air Products steams from the diverse business areas. It is hard to work with three very different industries. It causes difficulties when MIS resources need to be shifted around. It limits the career paths for both the business and MIS employees as each area requires different training needs. It also becomes difficult to support and upgrade the various systems in these areas. MIS needs to start taking a different role in their way of supporting the business. There are always opportunities for improvement. Air Products has the opportunity expand their business world wide in order to dominate the three industries. The BU areas can improve upon their role in managing technology within their area. MIS can help improve the odds of MIS staff moving out into the other areas of the company. MIS can also improve customer service by providing global support coverage and provide more business driven services. MIS has to deal with a constant threat of communication failure between the main sites. MIS also has threats from competitors as they fight to attract college graduates from the top universities. MISs governing power over the company is threatened as MIS standards are not being followed. The organizational structure of MIS is threatened due to constant pressure from BU areas to come through with project or changes. * TO-BE MATRIX Figure 2 outlines the To-Be matrix of how Air Products should be in a future. The key to get Air Products to this future stage is to strengthen MIS to better support the business areas. In the To-Be, if MIS guides and directs the business to utilize and incorporate new technology, then Air Products can venture out to compete in other industries or to team up with other firms to work on a new product or service. Air Products could even become consultants to other companies at the areas they are best in and have the most expertise. Air Products would be able to branch out to other areas of the world and dominate competition in these locations worldwide. In the decision-making area, the major difference would be the presence of MIS executives in all the major committees. MIS would be there to bring in new ideas and technology to the business areas or help to initiate joint ventures with two or more areas. The number for strategic internal or external partners would increase due to these initiatives. The type of partners are no longer limited to other industrial firms. For example, Air Products can partner with universities or government laboratories for RD to create or test a new product. All these things listed above can be accomplished if two things changes: the organizational structure of MIS and HR takes a proactive role to hire, train and retain the skills needed to succeed. In Figure 2, the organization structure needs to become a federalist model where MIS becomes both centralized and decentralized. MIS needs to decentralize the areas that support the BU areas directly like the application development and project management. MIS also will need to centralize the standards of HW management and SW management, centralize architecture, integrate and standardize common functions found through out the company. Lastly, HR will need to start becoming more proactive to help the Air Products attract the people and skills they desire. Also to provide guidance in career paths and training after they get hired into the company. They can also provide job postings or project bidding to give employees the opportunities to get some exposure to the rest of the company. * MAJOR PROBLEMS OPPORTUNITIES There are 4 major problems in Air Products that need to be addressed. A. MIS developers were moved in the BU areas but both sides are not certain on how to align themselves to each other. They did not know what to expect when the change was implemented so the BU areas are not managing the MIS resources well. The MIS developers groups do not know enough to help or guide the BU. Their function is to develop what is asked of them from the BU they support. Therefore both sides are lacking vision and direction in terms of development of existing and future technology. B. MIS lags behind in new technology or skills in terms of their resources and is having a hard time getting or keeping those skills in IT and the company. C. MIS has too many diverse systems and they cause lots of problems when trying to upgrade these systems. MIS needs to come up with a plan to standardize equipment both international and US. MIS needs to find a way to better control of the architecture and centralize them. D. MIS needs to work on improving their image to their customers and become more of a key enabler for the BU areas to guide and direct them to gain competitive advantage in their industries. * CONSIDER THE KEY STAKEHOLDERS? In Figure 4, the stakeholders of each problem are listed. For problem A, the key stakeholders are Bob Lovett as sponsor, Pete Mather as champion, MIS development managers as project managers and the BU managers as the group that are placing the requests. The managers are the ones who are mostly affected by this problem. Currently both sides are working with each other as before but now the BU managers have control over the budget. The desired state would be for MIS to help both sides work more effectively with each other in order to gain competitive advantage for that industry. The champion will need to demonstrate to them how to better align themselves together. For problem B, the CEO will need to support this issue as a sponsor. The VP of HR will be the champion and the HR department is the business partner. HR currently is not providing much guidance in the career path of an employee. There are no guidelines for managers to use and no tools available to help employees to get to where they want to go next. The desired state is for the VP of HR and HR to come up with better HR development tools, provide career paths for all areas and create a training guideline for managers to use. For problem C, Pete Mather is the sponsor, John Shepherd, director of MIS in Europe is the champion, Shepherds group is the beachhead group and the outside vendor is the supplier. The current state of the systems is too overwhelming to conduct upgrades. There are too many vendors involved and difficulties of communication with the different systems. The desired state of affairs would be to have one vendor that supplies only one line of systems and the vendor implements and support those systems. For problem D, Bob Lovett is the sponsor, Pete Mather is the champion, the new MIS specialized teams is the enabler and the BU areas is the supported group. The current state of affairs is that the BU areas are not getting any guidance on how to incorporate new technology or improve their current technology and applications. The desired state would be to have MIS provide this guidance so that the BU areas can evaluate and utilize new technology as they arise.

Tuesday, November 26, 2019

21 Awesome Email Marketing Examples To Inspire Your Own

21 Awesome Email Marketing Examples To Inspire Your Own If you’ve worked in marketing long enough, you’ve probably been asked one of these questions: â€Å"Before we move forward, do you have an example of this working for another brand?† â€Å"Can you show me how our work compares to other companies?† â€Å"Did you research any examples before putting this together?† Odds are one of those questions might have sent you back to the drawing point. At that point, you probably asked yourself one of the following, too: â€Å"I wonder how other companies do this?† â€Å"It’d be cool if I could see some samples for this from another brand. If only †¦Ã¢â‚¬  â€Å"Is our tactical execution keeping pace with the industry?† And that’s why you’re here. You’re an email marketer, and you need examples to follow. That includes: Newsletter designs to inspire your own. Crafty copy that’ll help spark your creative genius. Technical concepts that make you wonder, â€Å"Why didn’t I think of that?† You’ll find all that here, plus a smattering of templates to help you act on your inspiration. Get Inspired Now With 21 Examples of Awesome Email Marketing From @Get Inspired With 21 Awesome Examples then execute your own email marketing better with these free templates: Email Marketing Calendar: Plan your work, then work your plan! Stop wondering when each email will send and start using a calendar. Email Newsletter Template: Streamline your email copywriting process. Welcome Email Newsletter Template: Write better welcome emails for new subscribers with this simple template. And if you’re searching for tools to help organize and execute better email marketing, get started with . It’s the ultimate all-in-one marketing management platform for planning and executing everything you need to get done. Plus, it integrates with key email service providers like MailChimp, ActiveCampaign, Constant Contact, and Campaign Monitor, so your marketing team can have full visibility of every email you deliver on one comprehensive marketing calendar. Or, start a free 14-day trial. Did you know you can manage email #marketing with @?What Will These Examples Demonstrate? Before digging into each example newsletter below, here’s what each will be evaluated on: Who sent this email?  There’s a mix of major brands, media companies, bloggers, and more. What makes it work?  From design to copy and beyond, each one offers at least one takeaway you can act on. How can you emulate it?  Quick tips and links to external resources to help you implement what you learn. Table of Contents: Sample Emails From 21 Brands You Know Nike Threadless Webpage FX Hotjar Siege Media Nintendo The Verge Think With Google Starbucks Humble Bundle Lifehacker LeadPages Zapier Trello Copyblogger Bonjoro Bird Dogs Mozilla Book Riot Microsoft AdobeSample Emails From 21 Brands You Know 1. Nike This seasonal email from Nike is just in time for summer. The design is simple, the copy is minimal, and overall, it gets right to the point. The CTA buttons prioritize the Men’s section (likely based on my demographic info when I joined their list), but were I shopping for family (say, kids), those options are presented, too. With its sand-like background color, it also invokes beach imagery. How to Emulate This Example Visually, this email relies on sharp photography and creative product layout. That, combined with concise copy, leads to a crisp and uncluttered design that keeps the focus on the product. Here’s what you’ll need: High-quality product photography. If you have a photographer on staff, you’re golden. Otherwise, investing in a DSLR  and learning the basics of photo composition  may help. Understand how to use list segmentation. And send emails with the most optimal CTA to different segments. For example, another version of this email could have been sent to women. For such a simple email, there’s a little bit more happening here than it appears. Check out this great #email #marketing example from @Nike 2. Threadless Creative clothing and decor retailer Threadless has a strong visual brand. That comes across in their email marketing. This email starts with striking imagery and an intriguing value proposition (new designs). It doesn’t waste time providing the CTA button to check them out, either. Beneath that, a giveaway offer smartly shows how their prize products might look in a living space. The â€Å"Last Chance!† copy helps build some urgency, too. The next content section shows how their shirt looks on someone actually wearing it. Plus, it incorporates a quote from the artist who designed it. This last portion at the bottom includes something creative that’s easy to miss, too. Instead of generic â€Å"UPDATE YOUR EMAIL PREFERENCES† copy, it reads â€Å"GET BETTER EMAILS.† That puts the recipient first and offers a benefit rather than a command. How to Emulate This Example Threadless has exceptional visual design. Even if your company doesn’t, there are still a few things you can take away from this. Infuse your copy with urgency. This guide from Copyblogger  will help you there. Use benefit-driven CTAs. Copy like â€Å"Shop Now† and â€Å"Enter Here† are clear and simple. If there are ways to more directly sell a benefit, though, consider experimenting. Include quotes. People love ‘em. They can also help add visual interest to your copy (particularly if you don’t have access to top-quality design). @threadless nailed this awesome #marketing email. Check it out via @ 3. Webpage FX This Pennsylvania-based agency sometimes sends emails that are written like full blog posts. Ordinarily, you might think this goes against best practice, because no one will read the post on your site if they can get it in their email. But, is that a problem as long as they’re getting your content? That appears to be the logic here, because instead of sending readers somewhere else to read, they smartly link out to a call to action (turning three clicks from email to blog to CTA down to just two, from the email to a landing page). In-line images even use directional markup like they would in a blog post: Then, once they have the reader hooked, they let them know, â€Å"Hey, our agency can help you execute this.† It’s a great example of offering enough information to be helpful, but leaving enough out to where one might want some assistance. How to Emulate This Example This is simple: Write your email like a typical how-to blog post. You can get help on that here. Then, drop a relevant and high-value call-to-action into your content. Here’s what you need to know about writing compelling CTAs. Effectively, instead of using email to get blog traffic, you’re creating the same content and cutting out a step between the reader getting to your site and actually converting. That’s smart. Check out this creative email #marketing format from @webpagefx 4. Hotjar Plain text doesn’t have to be plain. This example from Hot Jar uses appealing fonts and color coordination to make a simple email promoting a podcast episode look great. Below, they tempt listeners to click with a free t-shirt offer (and use some simple visual styling to make things look a little more interesting): David’s mugshot even uses a color filter effect to make it stand out. How to Emulate This Example There’s not much to this one but it works exceptionally well. Even if you’re not a design wizard, you can still make your plain text emails look anything but boring. Pick two or three colors to use. Ideally, ones your brand already uses. You can learn all about color psychology in marketing (and snag a free HEX color chart) here. Use the HEX color codes in the post linked above to pick colors you know will look good together. Never mind if you think you have an eye for what looks good. That post will keep you on the right track. Then, when creating an email in your email platform, use those colors on your buttons and background styling. This #email campaign from @hotjar sets a great example to follow: 5. Siege Media Here’s another example of an awesome plain text email. It keeps things skimmable by using single-sentence paragraphs and getting right to the point (this especially makes reading on small phone screens easier). How to Emulate This Example This is even more simple than the Hot Jar example before. Simply use a color that’s used in your logo or branding, and adjust the color of your link highlighting and buttons in your email service provider. Keep your copy tight and concise, and you might be surprised how much better your email looks. This email #marketing example from @siegemedia shows plain-text doesn't have to be boring 6. Nintendo This email from Nintendo makes creative use of an embedded GIF. Not only does it look cool, but it ties in well with the Nintendo Labo’s marketing tagline: Directly beneath that is a CTA with a cardboard-like texture, invoking the Labo’s cardboard design: Next, it shows off some things that can be created with the Labo: The last call-to-action is for a contest that plays off creativity and gets the reader engaged: How to Emulate This Example You might not have the brand recognition of Nintendo. But, don’t let that stop you from turning this awesome email into actionable inspiration: Experiment with GIF email headers. GIF Maker from GIPHY  is a great free tool for doing this the easy way. This guide from Lifehacker  offers more options, from free to Photoshop. Incorporate visual elements from your product in your email design. The Labo is a cardboard kit that can be turned into all kinds of different devices. So, the email uses a cardboard-like backdrop texture. Think about what colors or textures your product invokes and collaborate with a designer to incorporate them. BRB, I need to order a Labo now. Want to do #email #marketing like @NintendoAmerica? Get started with some inspiration here: 7. The Verge Here’s another example of plain text being anything but plain. By using a stylish yet understated header, an interesting font that fits their tech-centric aesthetic, and a little bit of color (borrowing the pink shade from their visual identity system), the Verge makes their daily email update look awesome. How to Emulate this Example There are a few things going on here that can easily be replicated: Use a consistent header graphic: Try creating one with Canva or work with your design team to create something simple. Change your linked text color: Make it match your branding. Keep your copy conversational. Rather than just blast out links, each edition of their newsletter opens with a light and conversational intro. Here's how to make roundup #email newsletters more interesting like @verge 8. Think With Google As this email from Google demonstrates, sometimes less is more. If you have something specific to share, sometimes focusing on that one thing is the way to go, rather than weighing down your email with extraneous content. How to Emulate This Example If you have something important to share, or something that’s a priority to drive traffic toward, send a simple email promoting nothing else but that one thing. One headline, four sentences, and a button should be all you need. How does @ThinkwithGoogle keep #marketing emails simple yet compelling? 9. Starbucks Welcome emails don’t have to be complicated to be effective. This one from Starbucks is visually appealing and clearly communicates when the recipient can expect. How to Emulate This Example If you don’t have welcome emails set up for new subscribers (whether a single message or a conversion-optimized email flow), create one. Get started with Scott Cohen’s guide. Check out this simple yet effective #email #marketing example from Starbucks (plus 20 other brands) 10. Humble Bundle You might have an awesome offer that your audience wants to act on, but just not right now. This example from entertainment media subscription service Humble Bundle gives recipients the option to be reminded about the offer, rather than having to take action right away. Clicking the Remind Me link directs users to the same landing page as the offer button on the left, but prompts this pop-up: Clicking the link ensures you’ll get a follow-up email. How to Emulate This Example Create a call-to-action that’ll either send your email again at a later date (before the offer expires) or adds recipients to a list segment to receive a reminder. Here’s how to use click segmentation in each of four popular ESPs: Constant Contact MailChimp Campaign Monitor Active Campaign This is a bit of a complex process, but essentially, you want to get someone who clicks that button to get added to a segment that will send them a reminder email. If you have an automation expert at your company, work with them to get this set up. How can you use email reminders like this example from Humble Bundle? 11. Lifehacker Email newsletters often link out to multiple articles in a straight line. Lifehacker breaks theirs up using content blocks of various sizes to make it more visually interesting. Note the block for sponsored content here, too: How to Emulate This Example This is as simple as creating a newsletter design that uses content blocks of differing sizes. Don’t go too overboard, but starting with a single column width for your most important content, then including ads, sponsored content, related link, and other content in smaller boxes beneath that is a good start. Limit yourself to two or three different formats. Check out this #email newsletter example from Lifehacker (and 20 other brands) 12. LeadPages The best email marketing often feels like a conversation. This copy from LeadPages nails it. The message opens with a relatable anecdote, then leads into what the email is all about. How to Emulate This Example Write your copy as if you’re talking to an actual person. If you’re struggling to break the grasp of corporate-speak from your copy, start with this great guide from Copyblogger. How can you make email copy more conversational? Follow this example from LeadPages 13. Zapier Want to get people to open an email? Imply they might have a problem they’re unaware of, then offer a solution. This email from Zapier uses a little bit of empathy to soften the blow, too, relating the fact that the writer themself struggles with that same problem. Nobody wants to feel like they’re the only one. How to Emulate This Example This email follows the classic Problem-Agitate-Solve (PAS) copywriting formula: Problem: Identify something your audience struggles with. Agitate: Remind them of how much that problem is a pain. Solve: Promise a solution. That’s it. From the headline to the CTA button, this email moves through all three stages concisely. How can empathy make email more engaging? Check out this example from @zapier 14. Trello CTA button copy like â€Å"Read More† and â€Å"Click Here† are common and, well, boring. This email from Trello uses much better action-driven copy that’s unique and relevant. How to Emulate This Example Avoid the temptation to write boring button copy and think of something more interesting. But, don’t jump to something creative for creativity’s sake. Make sure you’re asking people to do something relevant to the task at hand. For example, if you were writing a button to drive email signups, instead of â€Å"Signup Here,† you could try something like â€Å"Be Smarter† or â€Å"Learn Our Secrets.† Something that implies a benefit for the recipient. How does @trello make email button copy more compelling? Check out this example: 15. Copyblogger This email from Copyblogger mixes up different types of content to hook readers in and give them what they want. It opens with a nice conversational intro: Followed by a clean and crisp CTA: And additional content blocks with new and related articles: Note that the button copy encourages engagement by asking recipients to comment in addition to reading. How to Emulate This Example Follow this email content format: Conversational lead story. This is the piece your subject line should promote. A relevant call-to-action. See if you get more conversions placing it near the middle of your email. Related content. This can be a mix of your own content, or curated sources. Together, each of these elements: Hooks the reader in with casual and conversational copy. Includes a CTA in the middle of the email, where they’re more likely to see it, rather than near the end. Includes tons of relevant content, so the reader is more likely to find something they’re interested in, even if the lead story doesn’t hook their interest. How can marketers format emails like @copyblogger? Check out this example (plus see samples from 20... 16. Bonjoro Bonjoro does a great job of giving their emails personality. The copy is brisk, light, and conversational. Their graphics are well-designed and aren’t afraid to have a little fun. It’s all understated yet crisp, dabbling in humor without going overboard. Check out this header and intro copy: Followed up with an embedded video: And a graphic that works in some nice Mario fireballs and fun copy: This is great because it shows off the company’s quirks while sharing valuable info. How to Emulate This Example Let your company’s personality shine through in your email copy. Whether that’s light and fun, or authoritative and serious, make your emails sound like who you are. This video from Pixel Ink does a great job explaining how to understand brand tone and voice: And this video guide from Copyhackers  explains how to edit email for tone and voice well. How can you infuse personality into your email newsletter copy? Check out this example from Bonjoro... 17. Bird Dogs Men’s shorts company Bird Dogs aren’t afraid of getting NSFW. Not an approach that works for everyone, but works extremely well for reaching their audience. Here’s a fairly tame example of their sense of humor: And their creative approach to product naming conventions: How to Emulate This Example Shorts aren’t the first thing most people think of when they think about †¦ well, anything, ever. Unless you’re getting dressed for a summer day, most of us don’t care that much about shorts. So, if you have a product that’s mostly utilitarian, or just something that’s not super jump-off-the-screen exciting, make it not boring. That can be as simple as writing loose copy that feels like it came from a real person, to making full-blown comedy what you stake your brand on (you need to be good if you’re going to go this route). How can email marketing make ordinary product categories more interesting? See how Bird Dogs does... 18. Mozilla If you subscribe to lots of email newsletters (and most marketers probably do), it can easy to forget who or what exactly some things are that end up in your inbox. While Mozilla is extremely recognizable, you might not be familiar with their IRL Podcast. So, they smartly include explainer boilerplate copy at the end of their email promoting each episode, reminding you what this specific thing from Mozilla is all about: How to Emulate This Example If you send emails to promote a recurring content series (like a podcast, YouTube show, or something else), include something at the end reminding recipients what it’s all about. This will help build awareness around your series or show and help people separate those emails from your other newsletters, offers, and general email content. People get a lot of email. How do you remind them who you are (in case they might have forgotten)? 19. Book Riot Book Riot packs a ton of information and value into their events newsletter. The intro copy is fairly standard: Followed by some sponsored content (an easy way to monetize your list): After that is an extensive listing of book-related events: Including more events for touring authors: Plus events that are upcoming: The way they keep this all from getting too repetitive is to break up the formatting in each section. Each one looks distinct, and the events are listed in order of priority. Then, at the end is a well-designed CTA graphic: Overall, this packs tons of content into a well laid out newsletter. How to Emulate This Example You can cram a lot of content into an email newsletter without it feeling like too much, as long as the visual layout is broken up to be easily skimmable. Organize content into groups and give each section its own formatting style. How can you make long email newsletters easily skimmable? Follow this example from Book Riot 20. Microsoft Want to get people engaged with your email? Make it fun and interactive. That’s exactly what Microsoft does with its rewards quiz emails. Each email features quizzes around a different theme, giving recipients a chance to earn Microsoft Rewards points they can redeem for prizes, coupons, offers, and more. After the opening question (which typically features some striking photography) there are a few more chances to win points, too: How to Emulate This Example Many email service providers integrate with quiz platforms that make creating newsletters like this easy. If you’re a MailChimp customer, consider using Fyrebox: Change up your emails with quizzes. Here's how Microsoft does it (and you can, too) 21. Adobe What if you have different tiers of customers who might be interested in similar yet different products from you? One option is to include two CTAs side-by-side and let them choose which offer is most interesting. In this example from Adobe, there are two different versions of Photoshop with identical pricing, but with different feature sets aimed at different needs. How to Emulate This Example Try offering two similar yet different products in one email to the same audience. This can help identify which is more popular, or just increase conversions by giving recipients a choice in which product to go with (rather than deciding the offer they got didn’t fit their needs).

Friday, November 22, 2019

Animal Assisted Therapy in Nursing Homes and Elderly patients

Animal Assisted Therapy in Nursing Homes and Elderly patients Video ratings are another metric that demonstrate direct viewer feedback. They are displayed at the bottom right hand corner of videos along with video views. Here, we can see the number of likes or dislikes the video has received over time. For an in-depth view of these ratings, one needs to click on the bar graph. This helps compare likes, dislikes, comments and favourites of the video from its publication. Along with the total number of views of ones’ video, ratings can help to determine what video content is liked or disliked by one’s audience. Ratings feedback is often a better indication of engagement as compared to just views, as ratings require more action from one’s audience than simply watching one’s content. Feedback in the form of likes or dislikes can help our search rankings, as YouTube takes these factors into account when deciding our videos’ rank in the search results.

Wednesday, November 20, 2019

MBA-Marketing Essay Example | Topics and Well Written Essays - 2500 words

MBA-Marketing - Essay Example Mainly marketing is a process which is concerned in making the organization successful by affectively selling its product. Distribution is one of the four and most integral parts of marketing. A distributor is also middle, an intermediary between manufacturers and retailers, after the production of a good it may be stored or passed down to the next level of the supply chain. Many times there may be a chain of middlemen passing a particular product down the chain or an organization, before eventually reaching the consumer. This process is commonly known as the distribution chain or the channel of distribution. Each component of this chain has their own requirements, which producers must take into account by producers. (Brassington & Pettitt, 2003, pp.21-98) It is important to note that distribution cannels may not include physical products only. It might be equally important to transport a service from the manufacturer to the consumer, for which both direct and indirect modes may be used. For example hotels may sell their services through travel agents or a centralized reservation policy. The channels of distributions have experienced many innovations in the service industry. Examples f this may be a steady increase in franchising and renting services. The renting services may include televisions through cars. There has also been an increase in the integration of services like travel and tourism. In this age links between airlines, hotels tourist guides and car rentals exist. Many services now include many service outlets like consultancies and estate agencies in competition with many grocery stores. Distributions channels are divided in quite a few levels, some gurus have defined that a level with no intermediaries can be considered a s zero level. The next obvious level, level one consists of one intermediary in consumer goods being a retailer and distributor for industrial goods. In a smaller economy where markets are small distribution can be achieved at zero or one-level channels. On the other hand in larger countries where markets are substantial, the use of a wholesaler is used to extend distribution to smaller retailers throughout a country. In countries like Japan the channel is quite complex and many levels are used even for the simplest consumer goods; whereas, in a country like Bangladesh, telecommunication operators use second level distribution for consumer goods to. In the field of information technology levels are termed as tiers. In a one tier channel publishers work directly with dealerships. In the case of a one/two tier channel means that the vendors will work with dealers and the distributors who will eventually sell the product or service. In this case the distributor and wholesaler play the most important role. (Ross, 2004, pp.101-155) Many of the theoretical principles that are applied to the external customers of an organization can be successfully applied to every internal customer of the same. In designated parts of an organization this rule may be formalized, as when a good is transfer at a particular price between different departments of an organization. Except of the usual economic price mechanism this procedure must definitely be viewed as a normal

Tuesday, November 19, 2019

Compare and contrast the American approach to anthropology through Essay

Compare and contrast the American approach to anthropology through 'Culture and Personality' with the approach of the British 'Functionalist School' - Essay Example It has been observed that there are usually four parts or sections of Anthropology that includes Archaeology, Physical, Linguistics and Cultural anthropology. The idea of four-field anthropology mainly emerged from the United States and European continent. Cultural anthropology mainly relates to the advancement of the American culture during the early 19th century. American anthropologist often seeks to comprehend about how people in the American society intended to understand and appreciate the world around them. On the other hand, the approach of the British Functionalist School differs with the Americans especially in terms of studying the culture and anthropology of the society2. Contextually, this particular essay intends to present a comparative analysis about the approach of the Americans to anthropology on the basis of the culture and personality with that of the approach or thinking process of the British Functionalist School. Culture and personality forms a core part of the subject area of anthropology especially in context to the American way of thinking for this particular subject. This particular aspect of personality mainly deals with the approach of comprehending the relation amid the personality traits of individuals with that of his/her cultural significance. In the process of understanding the interlink amid culture and personality within the American process of thinking, certain ideas such as cultural pattern and personality traits are provided with utmost importance. Erik Erikson and Ruth Benedict were among the pioneer leaders who worked towards understanding the approach of the American anthropology in the domain of personality and culture3. The American approach to anthropology mainly includes gaining knowledge from the textbook about past culture as well as personality and interlinking the same with the assumptions and theories developed by numerous scholars for this particular subject matter. However, this

Saturday, November 16, 2019

Hydropower plants Essay Example for Free

Hydropower plants Essay Introduction In this paper I’m going to investigate the characteristics features of the hydropower as one of the potential alternative key energy source. I will discuss advantages and disadvantages of hydropower plans and compare them with the traditional means of energy production. I will also discuss the Environmental and Social Impact Assessment of the hydropower plants and investigate their application on the example of the hydropower plants in China and Argentina. I will also touch the topic of legal regulation of the hydropower plants construction and operation. Notion of Hydropower 1. 1. Definition of hydroelectricity The main focus of this paper is hydroelectricity, which can be briefly defined as electricity produced by hydropower. This is a quite potential source of electricity in the contemporary world, which now provides round 715,000 MWe, which constitute about 19% of world electricity . I’m mainly concerned with the advantages and disadvantages of the hydroelectricity, which are the main factors determining the future development of this source of energy. First, let us determine the main advantages of hydroelectricity. 1. 2. Historic facts about the oldest hydropower stations Hydropower can be considered as one of the oldest and one of the most powerful and perspective means of electric power generation. Among the most famous oldest hydro-electric power stations the following can be listed: Cragside, located in Rothbury, England, which was constructed in 1870, Appleton, situated in Wisconsin, USA built in 1882, Niagara Falls in New York completed in 1895, Duck Reach, located in Launceston, Tasmania, operating since 1895, Decew Falls 1, situated in St. Catharines, Ontario, Canada, which began its work in 1898 . 1. 3. Advantages of hydroelectricity This first aspect to be discussed in this section is the connection between hydroelectricity and economics. Among the main advantages of hydroelectricity is that it eliminates of the cost of fuel. Thus, the cost of the operation of hydroelectric plants is quite low if compared with other means of electricity production. This is particularly important now when the price of fossil fuels such as oil, natural gas or coal constantly grows. Hydropower plants do not require the use of fuel . The other economic value of the hydroelectric plants is that they tend to operate much longer than fuel-fired plants. Thus, the usual operation time of the hydroelectric plants is 50 or even up to 100 years ago. Besides, hydroelectric power plants involve fewer personnel due to the fact that they are highly automated. This leads to the reduction of the expenses associated with the high labor cost . Construction of the hydropower plant is particularly justified in the places where a dam has multiple purposes. For example, it was estimated that the construction costs of the Three Gorges Dam will be covered by the electricity sold in just 5 7 years of full generation . The other possible economic benefit of hydroelectric plants is that they can create other activities. For example, well-considered hydroelectric schemes can create picturesque water sports, which draw attention of tourists and become the additional source of revenue. Quite many countries resort to the use of reservoirs for fish farming . Besides, some dams can be used for many purposes. Thus, dams used primarily for irrigation may also serve the source of the constant water supply, which is beneficial for fish farming. The other positive moment of large hydro dams is their ability to control floods. Thus, they are beneficial for the people living downstream of the project. In some cases dams are proved to improve transportation through creation of large reservoirs and elimination of rapids . Further, I would like to discuss the connection between the operation of the hydropower plants and greenhouse gas emissions. On the one hand there is no obvious emission of the carbon dioxide from the hydropower station due to the fact that is doesn’t use fossil fuel, which eliminates this gas in the process of burning. To be fair enough it should be mentioned that still some amount of carbon dioxide, which is eliminated in the process of construction of the hydropower plant, but this is quite unessential amount if compared with the fossil-fuel electricity generation . Still hydropower plants cannot be counted completely safe to the environment and further I will discuss the possible sources of emissions and threats. 1. 4. Disadvantages of hydroelectricity First possible threat of the hydropower plant is that it can have a disruptive effect on the aquatic ecosystems. There are several examples of such harmful influence. Thus, dams at the Atlantic and Pacific coasts of North America are proven to be the main cause of the reduction of the population of salmon due to the fact that these dams serve a barrier on the salmon way to the spawning grounds upstream. Even construction of fish ladders in salmon habitat seems not to improve the situation . Dams also prevent salmon to migrate to the sea as the fish has to pass through numerous turbines on its way. One of the possible ways out of this situation is the transportation of smolt downstream with the help of by barges. There are still many researches, which focus on the elimination of the harmful effect of the hydropower plants on the aquatic life . The other negative influence of the hydropower plants is their ability to change the downstream river environment. Hydropower plants can have a disruptive effect on the river beds and even lead to the loss of riverbanks due to fact that water exiting a turbine for the most part has a very little suspended sediment. As an example we can view the influence of Glen Canyon Dam, which is proven to contribute to the erosion of sand bars of the Grand Canyon through constant cyclic flow variation . Hydropower plant can also affect the surrounding aquatic live through changing the usual amount of dissolved oxygen in the river. Other possible threats may be attributed to the lower temperature of water exiting from turbines. This can be fatal to some aquatic faunal species. One of the most disruptive effects can be produced by the hydropower projects, which make use of the canals in order to divert a river at a shallower level to increase the head of the scheme. Sometimes this may lead to the complete change of the flow of the river and drying of the old riverbed, like in case of the Tekapo and Pukaki Rivers . However, it should be mentioned that dams of the hydropower plants can affect not only aquatic life. They can also produce a harmful effect on birds. As the possible example of this I can name the influence of dams of the Platte River in Nebraska on the Piping Plover and Sandhill Crane, which are now seriously endangered . As it was discussed above hydropower plants do not typically serve a main contributor of the greenhouse effect. However, it should be mentioned that sometimes reservoirs of hydropower plants particularly in tropical regions may be a source of methane and carbon dioxide emission. This happens because of the decay of the plant material, which involves the creation of methane, one of the main producers of the greenhouse effect. A research conducted by the World Commission on Dams, showed that in cases when the reservoir is large in comparison with the generating capacity of the plant and when there was no prior clearing of the forests, methane emission may be even higher than that of the oil-fired thermal generation plant . However, it should be mentioned that this is true only for the tropical climate. In moderate climate conditions of Canada and Northern Europe the emission of greenhouse gas is not essential and typically constitutes not more than 2 to 8 % of emissions of conventional thermal generation. Numerous contemporary researches focus on the mitigation of the forest decay effect through underwater logging operation . One more disadvantage of hydropower plants operating on large dams is associated with the relocation of the population living on the areas, where the reservoirs are constructed. Although for the most part people get compensation for this forceful relocation, no one can actually estimate spiritual and moral damage caused to the people, who have to leave the places, where their ancestors lived. In extreme cases unwise planning may lead to the loss of the valuable cultural and historic sites as this happened during the construction of the Three Gorges Dam in China, the Clyde Dam in New Zealand and the Il? su Dam in Southeastern Turkey . Finally, I’d like to discuss one of the most serious potential threats of the hydropower plants operating on large dams. Although quite rare, dam failures can be considered very dangerous and can be compared with the natural disasters. Let us only take a look at the case of the Banqiao Dam failure in China, with caused the death of 171,000 people. Millions of people became homeless. Large dams can be viewed as a weak point in war times as they quite often become a target of enemy bombardment, sabotage and terrorist actions . Besides it should be mentioned that construction of the dam should be carefully considered from the geological point of view. Otherwise it can possibly lead to such disasters as the one happened in case of the Vajont Dam in Italy in 1963, which lead to deaths of 2000 people . Hydroelectric power is one of the oldest and one of the most popular sources of energy, which is considered to have a great future. This is partially due to the fact that it is viewed as a source of renewable energy and it is very valuable in the places with an adequate water source. The main advantage of the hydropower plants is that they give relatively cheap electricity without any visible threat to environment such as waste byproducts and air emissions. Furthermore, hydropower plants are considered as an alternative to other electric plans due to the fact that its product – water – is not consumed in the process of electricity production and is subjected to reuse, which is not possible in many other electricity production processes such as ones using for example fossil fuels . On the other side hydropower has not only positive sides. Among its disadvantages many researchers list negative impact of the hydropower plants on the surrounding area. Hydropower plants operate on the reservoir, which are quite often artificially-made by flooding valleys. Quite often this process involves flooding of places, which used to have towns, farmland or places of interests. Besides, new reservoirs tend to destroy the natural habitats of aquatic life and fish places . But on the other side the same reservoirs create the new conditions, which can be a new habitat for a new aquatic life. Other possible threat is that hydropower operations using run-of-the-river dams are sure to impede the natural process if fish mitigation. This is particularly dangerous to salmon. One of the possible examples of this is problems of Pacific salmon mitigation created by the numerous large dams in the Columbia River Basin . Because of all this concerns the United States do not make emphasis on the hydropower as its main source of electricity production even due to the fact that its natural resources are quite favorable for its development. Thus, we can see that only some 2,400 of the 80,000 dams in the country are used for production of hydroelectric power. Authorities claim that construction of a new hydroelectric power plant is quit costly, but the main fact is that such construction needs much water and land, which could be used for other purposes . Besides, development of the hydropower plants in the USA is impeded by the raising environmental concerns of the public. However, this doesn’t mean that the USA will completely refuse to use hydropower as the possible source of energy. Among the possible future trends, named by the U. S. Geological Survey is the development of the small-scale hydropower plants, which can be used by single communities to generate electricity . 1. 5. Hydropower in comparison with other methods of power generation In order to realize the strengths and weaknesses of the hydropower it is very valuable to compare it with other methods of power generation. As compared with fossil-fuel generated power plants, hydroelectricity eliminates the flue gas emissions. These emissions include such environmental dangerous components as dust, carbon monoxide, sulfur dioxide, nitric oxide and mercury . In comparison with the nuclear power plants, hydroelectric plants are not that powerful. However, they do not present such danger to people and do not serve the source of the nuclear waste. Besides, hydroelectric plants produce electric power with the help of water, which is a renewable energy source, in contrast with uranium . Hydroelectric power plans are also seem an advantage if compared with wind farms. This is mainly due to the fact that they are more reliable and predictable. Wind is a natural factor, which can be subjected to changes, while hydropower plants with a storage reservoir are completely reliable and able to generate power when needed even in case of low water level and rainfalls. Besides, unlike wind farms hydroelectric plants are more easily operated and regulated corresponding to changes in power demand . On the other hand hydropower plants have also some disadvantages if compared with other ways of power production. Thus, we can see that construction of fossil-fueled combustion turbines does not require any specific preliminary studies, while in order to construct an environmentally-friendly hydroelectric plant researchers should carefully conduct site, hydrological studies, and environmental and social impact assessment. In the majority of cases these studies require deep analysis of data up to 50 years old . One more disadvantage of the hydropower plants is their dependence on the level of water. Thus, in case of low rainfall or snowmelt generation of hydroelectricity can be significantly lower. However, as it was mentioned before there exist numerous ways to ensure sufficient power production even in low water years . 1. 6. Hydroelectric power production in the world In order to realize the capacity and the potential of hydroelectric power plants, let’s compare the data of the following table, representing the characteristics of hydroelectric power production in the countries with the most hydro-electric capacity. Country Annual Hydroelectric Energy Production(TWh) Installed Capacity (GW) Load Factor Peoples Republic of China [8] 416. 7 128. 57 0. 37 Canada 350. 3 68. 974 0. 59 Brazil 349. 9 69. 080 0. 56 USA 291. 2 79. 511 0. 42 Russia 157. 1 45. 000 0. 42 Norway 119. 8 27. 528 0. 49 India 112. 4 33. 600 0. 43 Japan 95. 0 27. 229 0. 37 Sweden 61. 8 France 61. 5 25. 335 0. 25 Sources: BP Annual Report, 2006.

Thursday, November 14, 2019

Groupthink Essay -- essays research papers

Groupthink   Ã‚  Ã‚  Ã‚  Ã‚  What is groupthink? There is a simple definition for it, but is it truly that simple? The term groupthink refers to the inclination of group members to have the same opinions and beliefs; it frequently leads to mistakes. It often occurs without an individual being aware of it. Conflict is considered to be a harmful element when related to groups, but conflict is good when considering groupthink because it helps to eliminate the existence of a groupthink. The explanation sounds simple enough, but it is more complex than the description given.   Ã‚  Ã‚  Ã‚  Ã‚  There are eight symptoms of groupthink. The first symptom is when all or most of the group view themselves as invincible which causes them to make decisions that may be risky. The group has an enormous amount of confidence and authority in their decisions as well as in themselves. They see themselves collectively better in all ways than any other group and they believe the event will go well not because of what it is, but because they are involved. The second symptom is the belief of the group that they are moral and upstanding, which leads the group to ignore the ethical or moral consequences of the decisions. The group engages in a total overestimation of its morality. There is never any question that the group is not doing the right thing, they just act. The disregarding of information or warnings that may lead to changes in past policy is the third symptom. Even if there is considerable evidence against their standpoint, they see no problems with their plan. S tereotyping of enemy leaders or others as weak or stupid is the fourth symptom. This symptom leads to close-mindedness to other individuals and their opinions. The fifth symptom is the self-censorship of an individual causing him to overlook his doubts. A group member basically keeps his mouth shut so the group can continue in harmony. Symptom number six refers to the illusion of unanimity; going along with the majority, and the assumption that silence signifies consent. Sometimes a group member who questions the rightness of the goals is pressured by others into concurring or agreeing, this is symptom number seven. The last symptom is the members that set themselves up as a buffer to protect the group from adverse information that may destroy their shared contentment regarding the group’s ... ... that areas of expertise can be exploited, different people are good at different things. Groups can discuss material, and that discussion can improve the quality of the decision. Groups are less likely to suffer from judgmental biases that individuals have when they make decisions. People are more likely to follow through on decisions made by groups that they are connected to. Also, more monumental decisions can be made in groups, because one member will not be singled out for blame, making the entire group responsible. Groups however, do not always make good decisions. Juries sometimes render verdicts that run against the evidence presented. Groups tend to: fail to adequately determine their objectives and alternatives, fail to assess the risks associated with the group’s decision, fail to cycle through discarded alternatives and to reexamine their worth after a majority of the group discards the alternative, fail to seek expert advice, select and use only information that supports their position and conclusions, and does not make contingency plans in case their decision and resulting actions fail. Many times people’s lives are affected and little thought or care is put into it.

Monday, November 11, 2019

Pros and Cons of Death Penalty

Death Penalties The death penalty is a controversy discussed by many state governments in the United States, the 8th amendment in the Bill of Rights is a right that protects people from cruel and unusual punishment. This amendment originally created by our founding fathers has been the main reason for this debate; some states look at death as cruel and unusual punishment while others don’t. Though the decision to sentence someone to death is considered harsh by some judges and juries, there have been crimes and occurrences where a judge feels a death penalty is reasonable.I am against the death penalty, with my knowledge of its pros and cons it seems that the pros are over powered by the cons. Criminals who are facing life in prison, crimes of rape, torture, treason, kidnapping, murder, larceny, and perjury. People like these who can never handle themselves in the normal world; constantly being resent back to prison, or permanently in prison from their beginning sentencing. Al though these people pay their own consequences and debts by their punishment, we must also help support them; with our taxes we pay for their living.However it may sound that we invest more money paying for their stay in prison rather than their death. In reality, the process of a death penalty is more expensive and complex than life without parole. This is so because we must pay for their incarceration, automatic appeals, and federal habeas corpus appeals. This process ends up costing us millions more, millions more that can be used to create programs for teenagers to avoid ending up in the same position.People also believe that the death penalty could decrease criminal acts because it could frighten people from committing something extreme, which is also incorrect. In my perspective the death penalty does not reach the minds of most criminals because a criminal rarely believes he/she could be caught. They hold a belief that they are intelligent enough to outsmart authorities. Ther e is other whom holds such anger towards certain crimes that they believe death is a rightful punishment, but death does not â€Å"undo† a crime they have committed. I think it would be better for a criminal to think and reminisce their conscious.Their death would only put peace in their state of mind and except them from the punishments that prison holds for them. Families harmed by these criminals are sometimes frightened by the thought that they’re persecutor could escape and harm them again, however someone sentenced to life in parole in the united states has never escaped or been released. There is also a possibility that an innocent person could be convicted of a crime they did not commit, even with all our new technology and DNA testing there is always a chance of making a mistake.Though there are also pros to the death penalty, my opinion is that it should not be allowed. I say this because it is more costly than life in prison being the process is more complex and long. It does not secure the deficiency of crime acts because of criminal’s confidence that they will not be revealed. Persecuted families are just as secure due to our highly restricted and watched prisons. There is also always a possibility we convict the wrong person, these reason lead me to be against the death penalty.

Saturday, November 9, 2019

Best Buy Culture

Question – 1 Describe the culture of Best Buy Answer – 1 Best Buy culture has changed tremendously. The company’s culture was once to embrace long hours and sacrifice, now the culture is more relaxed. The employees are now really able to run their own schedule as well as their own work progress. Before the ROWE program was introduces to the Best Buy employees would have to work until they found a solution. That means staying at work all night and day if the job or situation requires it. For example the book talks about one employee that was given a plaque for staying up and at work for three days to right a report that was due. He made a sacrifice for his job that made him end up in the hospital. The ROWE program which stands for Results-Only Work Environment program is a way that employees can still work whether in the office, at home, or coffee shop as long as they finish the job. This program has changed the culture of Best Buy as well as the performance. Question – 2 discuss the approach to Organizational change that the ROWE program illustrate Answer – 2 Instead of launching a work-life balance program, Best Buy rethought the very concept of work. Under the Results-Only Work Environment program or ROWE, employees can work when and where they like, as long as they get the job done. The ROWE program is based on 13 principles and rules. The key ones include: * There are no work schedules in the traditional sense. * Every meeting is optional with a few key exceptions. * There is no focus on â€Å"how many hours did you work† * Work is not a place you go, it’s something you do. * As long as work is done, employees do whatever they want whenever they want. In brief ROWE is all about results. No results, no job. The public relations team has papers to make sure someone is always available in an emergency. Many teams realized that they need only one regular weekly meeting, so they eliminated the unproductive ones. By ROWE culture the employees feel happier about their work. They feel more ownership of their work. They feel clearer about what they are doing for the company. Question – 3 discuss the resistance, both organization and individual that the ROWE program had to overcome. Answer – 3 the corporate team led by CEO Brad Anderson, was initially skeptical about the ROWE program and whether it should be expanded. The managers at the Best Buy put up the most resistance. The Best Buy’s legal department has resisted the new way of working, partly because the in-house attorneys are worried that it will reduce their pay. When Thompson proposed extending flexibility to hourly workers, the managers resisted, arguing that â€Å"there are certain people that need to be managed differently than other people. Because we believe that administrative assistants need to be at their desks to serve their bosses. One of the corporate strategists has struggled to figure out how to prove him in new environment. Without children, she had an advantage. She could be the first one in and the last one out. She said she had all this panic and everything she knew about the success was suddenly changing. One of the legal attorney felt that she checks the emails on her day off. She was afraid that the ROWE will push more work into her downtime. Question – 4 discuss the sources of stress that are apparent in the case Answer – 4 Best Buy introduced the ROWE program to reduce stress and overwork in their employees at their headquarters. The program basically allows you to work from anywhere, any hours you choose, as long as the job gets done. The employees at Best Buy’s headquarters generally worked long hours until the ROWE program was introduced. Employee burnout and turnover was high. After the ROWE program’s implementation, productivity has increased and voluntary turnover has decreased. The Culture of Best Buy Prior to the implementation of ROWE at Best Buy, employee morale was low; the turnover rate was high, employees worked very long hours. â€Å"The company’s culture used to embrace long hours and sacrifice†. Employees spent a lot of time in impromptu meetings called by management. Employees were called upon to complete reports with little or no notice. Some employees stated they spent little time with their families and worked even when they were not physically in the office. The system at Best Buy before ROWE was work, work, and more work. Employees seemed to be working 24hrs a day. Now, with more control of their time, employees are more productive. They are able to decide when and where they want to work. The change has also helped them to confront some biases in the workplace. Deciding whether or not to extend the same benefit to hourly employees exposed how some managers felt. They resisted because of their belief that it was not for everyone, some people needed to be held to the old system. Question – 5 discuss whether or not the organizational culture has helped with the change Answer- 5 the ROWE experiment started quietly. While the sample size was fewer than 300 employees, the early results were promising. Turnover in the first three month of employment fell from 14 percent to zero. Job satisfaction rose 10 percent and team –performance scores rose 13 percent. The results from and reactions to ROWE has been encouraging. Productivity increased an average of 35 percent within six to nine months in the units that implemented ROWE. The voluntary turnover has dropped between 52 percent and 90 percent in three Best Buy divisions that have implemented ROWE. As Thompson stated â€Å"the employees feel happier about the work. †They see Rowe as a benefit that’s almost more important than any other. They talk about it as if to say, someone else could offer me more money but I wouldn’t go because I now have control over my time. Ultimately for Best Buy, the new approach to work is about staying competitive, not just helping its employees. Reference- Integrating cases from the Organizational Behavior book [page no – 553]

Thursday, November 7, 2019

Free Essays on Catherine The Great

She had been born Princess Sophia August Frederika on May 2, 1729 in the Baltic seaport town of Stettin, then a part of German Pomerania. Her father was an obscure German military princeling named Christian August, and her mother was Princess Joanna Elizabeth of Holstein-Gottorp. Her father was nominal ruler of the tiny principality of Anhalt-Zerbst, but the greater part of his life was spent as an officer in the service of Prussia. Little Sophia was nicknamed Feke or Figchen. Little is known about her early life, except that which Catherine related in her unfinished autobiography years later. Figchen's mother, Joanna, was the sister of Karl August, who had been engaged to Elizabeth I of Russia before she took the throne. Karl August died suddenly and unexpectantly in Petersburg in 1727. Elizabeth kept a fondness for him and his family long after his death. In the early 1740's Elizabeth was searching for a wife for her nephew and heir, Peter. Fidgen was the right age and a sentimental choice for the romantic Empress of Russia. Figchen and her mother were summoned by Elizabeth to Russia late in 1743. The potential match of the young German princess and the heir to the Russian throne was actively promoted by her mother and the Prussian King, Frederick, who saw the alliance as a way to further Prussian interests at the court of St. Petersburg. He eyed Figchen carefully at a banquet in her honor in Berlin before she left for Russia. He always claimed he saw greatness in her, even when Sophia was a child. Crossing the border into Russia she went from Riga to St. Petersburg and on to Moscow, finally meeting Elizabeth on February 9, 1744. Elizabeth was enchanted with her. Figchen immediately began to study Russian and Orthodoxy, with the end result of abandoning Lutheranism for the Russian Church, being re-christened Yekaterina - Catherine. Her husband-to-be was a great disappointment to everyone. He was sickly, mean spirited and ill... Free Essays on Catherine The Great Free Essays on Catherine The Great She had been born Princess Sophia August Frederika on May 2, 1729 in the Baltic seaport town of Stettin, then a part of German Pomerania. Her father was an obscure German military princeling named Christian August, and her mother was Princess Joanna Elizabeth of Holstein-Gottorp. Her father was nominal ruler of the tiny principality of Anhalt-Zerbst, but the greater part of his life was spent as an officer in the service of Prussia. Little Sophia was nicknamed Feke or Figchen. Little is known about her early life, except that which Catherine related in her unfinished autobiography years later. Figchen's mother, Joanna, was the sister of Karl August, who had been engaged to Elizabeth I of Russia before she took the throne. Karl August died suddenly and unexpectantly in Petersburg in 1727. Elizabeth kept a fondness for him and his family long after his death. In the early 1740's Elizabeth was searching for a wife for her nephew and heir, Peter. Fidgen was the right age and a sentimental choice for the romantic Empress of Russia. Figchen and her mother were summoned by Elizabeth to Russia late in 1743. The potential match of the young German princess and the heir to the Russian throne was actively promoted by her mother and the Prussian King, Frederick, who saw the alliance as a way to further Prussian interests at the court of St. Petersburg. He eyed Figchen carefully at a banquet in her honor in Berlin before she left for Russia. He always claimed he saw greatness in her, even when Sophia was a child. Crossing the border into Russia she went from Riga to St. Petersburg and on to Moscow, finally meeting Elizabeth on February 9, 1744. Elizabeth was enchanted with her. Figchen immediately began to study Russian and Orthodoxy, with the end result of abandoning Lutheranism for the Russian Church, being re-christened Yekaterina - Catherine. Her husband-to-be was a great disappointment to everyone. He was sickly, mean spirited and ill...

Monday, November 4, 2019

The Attitude towards Alzheimer's Essay Example | Topics and Well Written Essays - 1000 words

The Attitude towards Alzheimer's - Essay Example Although research on care-giving disproportionally deals with topics such as costs of care, service utilization, and negative psychosocial outcomes etc, the influence of the attitude towards Alzheimer's on the care-giving to the patients has not attained significant attention in researches. Researches on the attitude of the family members towards Alzheimer's have great relevance as it can aid better care offered to the individuals with Alzheimer's by the people immediately close to them. As it is families who deal with life, it is important for families to deal with diseases, especially a disease like Alzheimer's. "Given that Alzheimer's is a disruptive yet often subtle disease, infinitely variable, it tends to bring about family crisis, even in the best organized and healthiest of families. This is because the beginnings of the disease involve gradual loss of ability to function well in life, rather than specific symptoms needing specific treatment. It is a disease of behaviors, and families have to make decisions about their own behaviors in response to the illness. In families with unhealthy interaction patterns, Alzheimer's disease becomes a new battleground." (Gray-Davidson, 1999, p. 47). Therefore, the attitude of the families towards Alzheimer's has an important impact on the care offered to individuals with Alzheimer's disease and a research on the different attitudes can contribute to a better health-care offered to patients with Alzheimer's. Scope The attitude of the families towards Alzheimer's has been found one of the most essential factors influencing the type of care offered to individuals with Alzheimer's. A reflective analysis of the various common attitudes towards Alzheimer's and their influences on the health-care can determine the various effective ways to treat the patients and help them in coping with the particular situation of the life. Therefore, the scope of research concerning attitude of the families towards Alzheimer's is vast and this specific study focuses on determining the essential elements in the different attitudes towards Alzheimer's. Hypothesis One of the basic factors determining the care given to individuals with Alzheimer's is the attitude of the families towards Alzheimer's as family is the essential unit of the society to deal with the issues confronting individuals with Alzheimer's. Therefore, the underlying hypothesis of this study is that the attitude of the families towards Alzheimer's has a major influence on how the patient is treated and looked after in the family background and it is essential to develop a positive attitude towards Alzheimer's in order to assist the patient effectively. Literature Review Various types of attitudes by different section of the society towards Alzheimer's have a major influence on the diagnosis, health-care, and treatment of the disease. For example, a physician's positive attitude towards Alzheimer's has been found one of the most essential factors in early diagnosis of the disease and it can affect how the patient is offered health-care in the course of the disease. "In their ongoing study, Paterson and colleagues found that a doctor's positive attitude about the identification and treatment of dementia is the most

Saturday, November 2, 2019

How to Define Poverty Literature review Example | Topics and Well Written Essays - 3250 words

How to Define Poverty - Literature review Example Consequently, and as Keen (1992) contends, given that development, theory embraces poverty alleviation strategies, one may assume that development policies and programmes are inherently focused upon poverty reduction/elimination. While the above assertion is valid and development policies, as does development theory, embrace poverty alleviation strategies, the fact remains that they are, more often than not, characterized by failure. The failure of development policies to successfully eradicate, or reduce poverty, is an immediate outcome of inaccurate definitions of poverty, a vague understanding of its causal factors, and a tendency to adopt prescribed development policies, as opposed to ones which have been specifically designed to address the type, cause and consequence of poverty in a specific society/nation. Through an analysis of the meaning of poverty, it variant causes and consequences, and the extent to which type and cause need inform poverty alleviation and development strategies if they are to successfully accomplish the objectives of development and poverty alleviation, the stated hypothesis will be investigated. Poverty is popularly understood as e... Until recently, the World Bank interpreted poverty in a similar manner, defining it as the "deprivation of income" (Mosley and Booth, 2003, p. 5). Realizing, however, that this definition was erroneous insofar as it imposed unjustifiable limitations on the theoretical conceptualizations of the referenced phenomenon, leading to the evolution of limited and delimiting development and poverty eradication policies, the World Bank undertook the revision of the mentioned definition. Rather than define poverty in economic terms alone, the World Bank adopted a more expansive definition of poverty as the "pronounced deprivation of well-being" (Mosley and Booth, 2003, p. 5). This definition does overcome some f the conceptual constraints imposed upon the phenomenon by the earlier definition but, as Sen (1976; 1984; 1985; 1999) has repeatedly argued, poverty is a fluid concept, most accurately defined in terms of its causal factors. Certainly, it is deprivation but it is countless forms of depr ivation, be it social, economic, political or geographic. It is not incorrect to define it as "deprivation," but it is hardly correct to leave it at that. In other words, and as Sen (1984; 1985) maintains, poverty is the absence of choice, be it on the political, economic or social levels. Â  

Thursday, October 31, 2019

Smoking in Public Essay Example | Topics and Well Written Essays - 1000 words

Smoking in Public - Essay Example These are particles that are both medically dangers, as well as obstructing the quality of view of the surrounding area (‘Morbidity and Mortality Weekly Report’). Studies have also demonstrated significant improvements in air quality after smoking bans were established (‘Morbidity and Mortality Weekly Report’). This data indicates that smoking in public significantly hinders air quality. While there are many arguments supporting the ban of smoking in public places, there also exist a number of counter-arguments to this contention. Even as medical evidence has emerged that strongly demonstrates the detrimental health impacts of second-hand smoke, a number of civil rights activists have argued that this does not constitute a significant enough reason to restrict the rights of others. Indeed, a number of counter-arguments to smoking bans have emerged that list the restriction of human rights as a significant objection (Hoggart). Perspectives within this realm o f thought argue that since smoking is legalized they should subsequently be granted the right to smoke in public places. In this context of understanding one considers that although smoking in public has a detrimental medical affect, it is more of an infringement of individuals rights to restrict this action. Another prominent argument supporting smoking bans is that in allowing smoking in public places the air quality is significantly affected in negative ways. Counter-arguments to this claim emerge along a number of lines. Similar to the argument that smoking bans infringe on human rights, the argument that smoking in public places causes air pollution is objected to on the grounds that restricting this constitutes a significant human rights violation. In addition to these arguments, a number of... The paper shows the prominent argument against smoking in public is the significant impact it has on air quality. From a qualitative perspective, one notes that the smoke that emerges from cigarettes can be pervasive to the point of obstructing individual’s views of surrounding scenery, or significantly hindering the public atmosphere and environment. In the report we can find out many arguments supporting the ban of smoking in public places, there also exist a number of counter-arguments to this contention. Even as medical evidence has emerged that strongly demonstrates the detrimental health impacts of second-hand smoke, a number of civil rights activists have argued that this does not constitute a significant enough reason to restrict the rights of others. Indeed, a number of counter-arguments to smoking bans have emerged that list the restriction of human rights as a significant objection. In conclusion, this essay has considered arguments in favor and against banning smoking in public places. Supporting arguments have indicated that smoking in public holds significant negative medical impacts for both the smoker and individuals suffering from the secondhand smoke. Smoking is also demonstrated to cause significant air pollution. Counter-arguments to these claims contend that banning smoking is both an infringement on individual rights and bad for businesses. Ultimately, it’s demonstrated that banning smoking is the most socially responsible action to take, as this prohibition holds the greatest benefit for the greatest amount of people.